Color trends in automotive
Het Financieele Dagblad, 12 jan. 2019
From fashion statement to convenience product: the evolution of car paints from 1910 – 2019. Based on Dutch car registrations.
Animation: link
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Often it’s hard to find the most appropriate visualization method. But by knowing the structure of the data-set and defining the basic journalistic questions, it becomes easier when you use the matrix above: form follows function. I use it during my workshops and in my talks with journalists and designers. I’ve also been working on a colored, more compact version of the matrix, where each intersection reveals a solution based on the combination of questions. Its shaped is based on a icosidodecahedron.
Back in 2013, on my way to Malofiej Infographic Summit in Pamplona judiging the annual awards, I worked out some ideas about a taxonomy which resulted in the matrix above.
Thanks to a tweet of Maarten Lambrechts, the taxonomy drew a lot of new attention in 2017.